Hello, I'm Joseph, a Creative Director currently working for Petrol Advertising in sunny Los Angeles. Originally from NYC, raised in LA, and always up for the next big adventure.

I've spent nearly a decade shaping the world of Call of Duty and some of the biggest titles in the video game space. Along the way I've been lucky enough to lead global campaigns that have shown up on the biggest stages in the world, from Times Square to Shibuya Crossing. I’ve completed award-winning work for some of the best brands and franchises including Netflix, Disney, Apple, ESPN, and Star Wars.

Having worked across video games, tech, and entertainment industries, I've picked up some pretty unique skills along the way, including creative direction, strategy, art direction, key art, and an obsessive attention to detail that's occasionally ended up as someone's tattoo.

At the end of the day I'm just someone who believes in the power of a great story, loves the craft, and wants to leave something behind that inspires the next generation of creatives.